ACTION TO 2020
Passing the baton to the future
Tokyo 2020 Medal Project: Towards an Innovative Future for All Report of the Precious Metals Delivery Event
In April 2017, the Tokyo Organising Committee of the Olympic and Paralympic Games launched the Tokyo 2020 Medal Project: Towards an Innovative Future for All by involving citizens. In the project, gold, silver, and bronze medals are produced from recycled precious metals extracted from discarded mobile phones and other small electronic devices to award to athletes at the Tokyo 2020 Games.
NTT Docomo is participating in the project as a collaborator to push the project forward by collecting used mobile phones.
On October 23, 2018, NTT Docomo and the Japan Environmental Sanitation Center participated in the First Metal Delivery Ceremony hosted by the Organizational Committee, and announced that, they made their first delivery of recycled precious metals that had been collected from April 2017 to the end of June 2018. The Tokyo Organising Committee of the Olympic and Paralympic Games received about four tons（*1）of collected metals.
Kazuhiro Yoshizawa, President and CEO of NTT Docomo Inc., mounted the platform to express his gratitude to the many people who took part in the project. He reported that nearly 4.12 million used mobile phones were collected by the end of June 2018.
In addition, he said, “We will continue to push this project forward, so that we can continue making recycling a habit to create an eco-friendly, sustainable society by and beyond 2020.”
Upon receiving the inventory, Mr. Toshiro Muto, Director General of the Tokyo Organising Committee of the Olympic and Paralympic Games, extended his appreciation to the citizens, local governments and business operators. He also stated that this project is an extraordinary endeavor, which is the first of its kind in the history of the Olympics and Paralympics.
He added, “The project tells a lot about Japanese people who use things with care. I hope that Tokyo 2020 will be a great opportunity to spread the idea to the world to help create a sustainable society.” He ended his speech asking for continued support to the project.
*1: The numbers shown are the total of metals collected by NTT Docomo and the Japan Environmental Sanitation Center.
Docomo’s representative athlete, Takuro Yamada (Para Swimming), also spoke at the precious metal delivery event to share how much he was thrilled to win a medal at the Rio 2016 Paralympic Games, as well as his enthusiasm for Tokyo 2020.
“Every athlete dreams of winning a medal at the Olympics and Paralympics. It is our goal. If the medal is made from mobile phones and small electronic devices filled with the memories of people around Japan, athletes can have a feeling of closeness in their hearts. Athletes can be proud to win such a medal,” said Takuro Yamada.
We hope that the medals filled with memories will bring additional excitement to Tokyo 2020 by putting them into the hands of many athletes!
As a Tokyo 2020 Gold Partner (communications services), NTT Docomo hopes to spread the system of a sustainable society to the world and to lead to the future from Tokyo 2020.
We will continue to actively promote the Tokyo 2020 Medal Project: Towards an Innovative Future for All.